#BlackLivesMatter Social Justice

The March Continues: One Year since Ferguson

Seems like just yesterday and 10 years ago all at the same time. Regardless of how you feel about the methods, the people of Ferguson (and STL) brought attention to a systematic issue that has been unnecessarily taking lives for decades. I am so thankful for the people of Ferguson/STL, and thankful that 365 days later, the movement still lives, and now all over the country.

What’s most unbelievable is how many hashtags we’ve had to create for unarmed, black people killed by police just over this past year. Unbelievable. But maybe now, a year and so many names (people) later, more people can see and understand the issue.

Today, I’m thinking of #MikeBrown and saying a special prayer for his family, and all families that have lost loved ones to police brutality. I hope they can find some peace in knowing that change will come from their sacrifice.

It’s been a long, challenging year. I never imagined myself being a part of a movement like this….protesting, volunteering, blogging, presenting to staff/students, none of that. But I’m so thankful for living in St. Louis, and for the passion I’ve developed for eliminating oppression.
I hope this movement has taught many empathy, and that it continues to do so. Just because something is not your reality, doesn’t mean it’s not someone’s reality. And just knowing that it’s someone else’s reality, is (should be) enough reason to care.
The march indeed continues.

By Aleidra Allen

Aleidra Allen is a social change advocate and entrepreneur. With a background in higher education administration, Aleidra served as a higher education practitioner for 4 years. During that time, she coordinated leadership programs and multicultural education, and advised student organizations and fraternities and sororities, . However, as society entered into the current social movement, Aleidra’s career was redirected.

In September of 2017, Aleidra took a leap of faith and left higher education to start her own business. She is now the founder and owner of PIE, which stands for Purpose In Everything. PIE is a start-up social enterprise that sells every day products, adding purpose to the purchases by donating 5% of its net sales to fund social change work. The products are also ethically made, being sweatshop-free, and many of them are environmentally friendly.

PIE is committed to social justice, with the goal of inspiring consumers to contribute to social change through conscious and intentional buying. You can follow PIE on Facebook, Instagram, and Twitter: @piemovement, and visit the PIE website at to #BuyOnPurpose. If you are interested in having Aleidra facilitate diversity and inclusion trainings/workshops for you school, organization, or corporation, please email

Aleidra has shared her perspectives on larger platforms as a repeating guest on HuffPost Live. She has also been published on Watch The Yard and Blavity.

Aleidra received her Bachelor of Science in Community Communications and Leadership Development from the University of Kentucky (UK). She later earned her Master of Arts in Education (specialization in Higher Education Administration) from Louisiana State University (LSU). Aleidra is a board member for Continuity, an active member of the Gamma Omega Chapter of Alpha Kappa Alpha Sorority, Inc., a “Big” in Big Brothers Big Sisters, and a member of the choir at Friendly Temple Missionary Baptist Church in St. Louis, MO.

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